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From Holly's Blog

Are You Assuming Your Way Out of Business?

What do Sony, Radio Shack and Sears all have in common (besides instant brand recognition)? They’re all losing money, and lots of it. According to a recent Forbes article entitled “Wrong Assumptions Create Lousy Results,” Sony has lost money for 15 out of the last 16 quarters, and projects a loss of $2 billion this [...] Read more

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